One-to-one & small group Resilience, Performance and Leadership coaching with Dr. Jon Finn (£499 per session) by Tougher Minds - award-winning consultancy

One-to-one & small group Resilience, Performance and Leadership coaching with Dr. Jon Finn (£499 per session)

The following outcomes are increasingly desired in our challenging, modern world, but they more and more difficult to achieve:

- Better sleep, diet and exercise
- Greater well-being
- Enhanced resilience
- Reduced stress
- Improved confidence
- Increased creativity and innovation
- Improved productivity
- Transformational Leadership
- Truly high-performing teams
- Successful change management
- Happier people

The businesses and organisations that are winning in the modern world are better at achieving these outcomes.

You can too by using our cutting-edge and proprietary insights.

I coach people how to achieve these outcomes individually and collectively so that everyone can fulfil their potential and so that your team and business can beat the competition. 

I coach people to understand the science of individual and collective success, and how to build sustainable habits that improve the following outcomes for everyone:
- Well-being
- Resilience
- Performance
- Leadership

You will learn how to use the latest insights from cutting-edge neuroscience, behavioural science and psychology to help your organisation achieve its goals time and again.

Contact me ( for a free consultation so that I can learn more about your goals and the barriers to achieving them.

Note: I only coach a small number of clients during any period of time to guarantee the best possible support for you and your team.  

The Tougher Minds coaching process

I will help you and/or your people to build new habits by guiding them through our simple three step coaching cycle:

STEP ONE - Learn (more) about how your brain works. Use our proprietary self-knowledge tools to analyse your current habits, and identify the unhelpful thinking and behaviours that are stopping you fulfilling your potential.

STEP TWO - Use Tougher Minds insights to learn the knowledge and skills that will allow you to build your new resilience, performance and leadership habits.

STEP THREE - Build new helpful habits, using our proprietary insights and tools. Including our S.W.A.P.® Cycle, T.R.A.I.T.® Habit model, 9 Action Factors system and Me Power Well-being Performance Planner.


“They make it easier for our business to achieve its goals and be successful. The feedback we receive about Tougher Minds training is fantastic. I can strongly recommend working with Dr Jon Finn and his team.”

- Senior Learning & Leadership Development Partner, Leading Global Professional Services Firm

“I took 4 of Tougher Minds sessions (Resilience & Motivation, Building Better Habits, Boost Productivity, Reduce Stress) and 1-on-1 session with Dr. Jon in the summer of 2019, and everything that I learned there is so helpful. All in all, Tougher Minds definitely helps me a lot not only to think and reflect internally, but also to act practically in the real life. Actually, my STRONG negativity bias had almost gone away, and now I enjoy my life with absolutely higher productivity and much clearer long-term goals. Now I’m looking forward to seeing myself in 10 years.”

- Tsuyoshi Sakano, CFA, Janus Henderson Investors U.S. – Equity Research Analyst

“At our last meeting Dr. Jon delivered 2 x 2hr sessions of cutting edge and highly relevant material in what honestly felt like 30 minutes. The magic of Dr. Jon’s material is that it is simple and instantly applicable in both business and personal settings. You will not be disappointed if you decide to work with Dr. Jon.”

- Michael Scully, Co-Founder at Britevox – Direct Marketing Specialists

“l got the most out of myself and my young squad. We won the League!”

- Premier League Football Manager

“It improved my ability to inspire others, and my leadership on and off the field.”

- Former England Rugby League Captain, and treble-winner with both Bradford Bulls and Leeds Rhinos

“I am more productive, I do more high quality work and I manage stress much better.”

- Fund Manager, Major Asset Management Company

“It’s a great mental and physical discipline to help you in your daily life, whether you’re a parent, a manager or an employee.”

– CEO of a global IT company

“After receiving fantastic feedback we introduced a global Tougher Minds programme which was accessible to employees at all levels.

The benefits have been clear, a more mindful, positive, resilient group of employees! I would not hesitate to recommend Jon and the Tougher Minds programmes.”

- Head of Learning and Development, Global Investment Fund Managers

Case studies

Step One - Identify your Vital Habits

First I will help you to understand how your brain works. Then we will use our proprietary self-knowledge tools to help you analyse your current habits, and identify the unhelpful thinking and behaviours that are stopping you fulfilling your potential. The types of habits (vital habits) people typically need to strengthen and improve to be at their best more often are connected to the following:
- Improving diet, exercise and sleep for better brain performance
- Better stress management
- Spending less time thinking unhelpful thoughts
- Performing well under pressure
- Being productive to drive creativity and innovation
- Building and maintaining robust levels of confidence
- Better Transformational Leadership for improved individual and team performance

Step Two - Learn the knowledge & skills to build your Vital Habits

I will help you and your people to acquire the knowledge and skills needed to build and strengthen vital habits. We will use Tougher Minds proprietary insights to learn simple and practical skills to build new well-being, resilience, performance and leadership habits

Step Three - Create a habit programme to secure your new habits

I will help you, and your people, to build new helpful habits, using our proprietary insights and tools. These include our S.W.A.P.® Cycle, T.R.A.I.T.® Habit model, 9 Action Factors (learn more below) system and Performance Planner. This makes it easier for all to fulfil their  potential, and your organisation to succeed and thrive. 

The ‘9 Action Factors Model’ for successful Behaviour Change

Why do people do what they do? 

How can we use insights from science to change our behaviour? 

Providing effective answers to the above questions is not easy. Most efforts to create change are unsuccessful. 

To help you achieve successful and sustainable change we have created our proprietary 9 Action Factors model. There are more than 200 rules that underpin the model. They make it easier for your people to activate all 9 Action Factors and build sustainable new habits. This means we help you, and your people to create the desired behavioural changes, making it easier for your organisation to achieve its goals

Here is an overview of the 9 core areas:
1) Mindset
2) Habit Factor
3) Brain State Optimisation
4) Personal Motivation
5) Personal Knowledge and Skills
6) Community Knowledge and Skills
7) Social Influence
8) Rewards and Penalties
9) Environmental and Digital External Triggers 

More about Tougher Minds & Dr. Jon Finn

Tougher Minds - Awarding-winning solution for Well-being, Performance, Transformational Leadership and Successful Change Management.

Dr. Jon Finn will teach you uniquely powerful simple and practical skills that empower you and your team to succeed in life and work. These are based on the best neuroscience, behavioural science, psychology and the award-winning Tougher Minds’ programmes, which help tens of thousands of people. Tougher Minds’ programmes are used by major businesses and organisations in the U.K., Europe and the U.S., they have helped tens of thousands of people.

Tougher Minds have advised the Government and think tanks, had their work featured in The Sunday Times, The Sunday Telegraph, People Management and T.E.S, and published peer-reviewed papers.

Click on this link to see a range of case studies showing how our simple and practical award-winning training has made it easier for individuals, leaders, teams and organisations to fulfil their potential. 

Case studies